NASA hits Instagram.
Bet NASA’s photos are better than your snapshot of the Thai lo mein you had last night at that hole-in-the-wall place no one else knows about. That’s right, NASA has joined Instagram, and it kicked off its new social network account with historical photos of the moon to promote the launching of a new moon mission today at 11:27 p.m. in Wallops Island, Va..
“Instagram has a passionate following of users who are hungry for new and exciting photos,” said NASA Press Secretary Lauren Worley in a statement on the news. “We believe we have some of the most engaging images on and off the planet—and we can’t wait to engage with Instagrammers.” In just over a day and with only five photos posted, NASA has already gained a following of 29,000 people from the 1,000 it had at the beginning of the day. Officials believe the quick growth is in part a result of the renewed interest in America for space exploration. It won’t be too long before NASA’s account competes with the likes of Kim Kardashian and Justin Bieber.
NASA already has a pretty strong foothold in social networks, tapping into Twitter and Facebook accounts to share the latest in space exploration with the public. Its Twitter account alone has more than four million followers. NASA officials plan to regularly post new and historic photos of missions on Instagram, and it will also post videos from the Curiosity Rover and the recently launched Interface Region Imaging Spectrograph (IRIS) mission.
The first photos posted are historical photos of the moon to promote today’s launching of the Lunar Atmosphere and Dust Environment Explorer (LADEE) at 11:27 p.m. The new spacecraft will orbit the moon for 100 days, collecting and analyzing the mysterious lunar dust circling our planet’s natural satellite. The first photo of Earth posted on Facebook was taken on July 20, 1969, by the Apollo 11 mission. NASA describes Earth in this image as floating “in the void of space, a watery jewel swathed in ribbons of clouds.” NASA’s second Instagram post is of the moon’s far side, which was taken by the LROC wide-angle camera on the Lunar Reconnaissance Orbiter.
NASA’s Instagram username is pretty simple at NASA. Be sure to follow it for updates on some of the most spectacular photos on the social network. Maybe you can even comment which filter they should use for that extra vintage look on upcoming photos that LADEE is expected to produce.
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