There are fingers pointing in every direction and blame being handed out like candy over the hacking of the infidelity website Ashley Madison.

On Tuesday, the site was put at risk by a hack that could reveal the love lives and reputations its customer data. A site that tout’s it ability to keep the user’s private lives guarded from the world has fell prey to deliver the opposite, according to Reuters.

The cyber-attack resulted in a huge cache of data containing millions of email addresses for U.S. government officials, UK civil servants and high-level executives at European and North America corporations, raising huge concerns about the internet security and data protection.

The hack that ended with the identification of people who were involved in the marital cheating website appeared to be not done for a financial gain, but rather, to produce damage to the individuals using the service.

“If your name’s been published, you’re going to live in fear. There’s nothing you can do once it’s been published,” said Rik Turner, senior analyst of infrastructure solutions at consultancy firm Ovum.

Ashley Madison’s motto is, “Life is short. Have an affair,” has reaped them more attention than they might have set out for. Last month, the hackers threatened to release nude photos, sexual fantasies, real user names and credit card information for their 37 million customers across the globe.

There has been a buzz across the news and social media about the hack. Some comments expressed disbelief that people using the infidelity site were using their real names, personal email addresses and work email addresses when they signed up.

The first to claim their information had been stolen and in turn been used on the site was a British parliamentarian which brought up another issue of whether or not the information of names and email addresses were even all from the site to begin with.

At this point, the parent company of Ashley Madison, Avid Life Media, is questioning whether or not more information will be leaked and exactly how the business could continue while the U.S. Federal Bureau of Investigation and Canadian police investigate what right now, they are considering to be an inside hack job.