The weekend after Black Friday isn’t over yet, but data is already pouring in about consumer shopping trends. Among the highlights are increases in total mobile online shopping, with Apple iOS users shopping and spending more than Android users.

Figures from Thanksgiving Day indicate iOS customers spent 25 percent more, with an average order of $122.08, compared to Android users checking out with an average $95.25 order, according to The Next Digit. Apple’s operating system registered 34.2 percent of online shopping traffic, double Android’s 15 percent. Apple led in total online sales with 21.9 percent to Google Android’s paltry 5.8 percent.

“The data will be a big boost for Apple with more advertisers preferring to invest more in iOS ecosystems,” according to The Next Digit.

While long lines and packed malls on Black Friday would indicate traditional shopping was doing fine, data indicated that about half of Black Friday sales were online. By comparison, in 2010 only 6.5 percent of all Black Friday shopping was conducted online.

Mobile shopping accounted for 52.1 percent of total online shopping this year, while desktop shopping stood at 47.6 percent. Customers who shopped from a desktop had the highest average order with $132.48. But, to further drill into the numbers, shoppers using a tablet were responsible for 16 percent of online sales and averaged $126.50 per order, while another 11.9 percent of sales was came from smartphone users, whose average order was $107.55.

Overall, mobile shopping accounted for $254 million over Black Friday and Thanksgiving Day, The Next Digit reported citing data from Adobe.