Letting one’s beard or mustache grow for the month of November is known as “Movember” or “No-Shave November.”

The movement is all about “changing the face of men’s health” by bringing attention to men’s health issues, such as prostate cancer, testicular cancer and mental health problems.

According to the Movember website, the movement has raised more than $5000 million to date and funded more than 800 programs in 21 countries.

YouTube user Richard Annett changed the lyrics to the popular “Let It Go” from Disney’s Frozen, re-titling the song “Let It Grow” in honor of Movember.

“Since it is no shave November or Movember we decided to make this parody,” the creator added as a caption. “We hope you enjoy.”

The video, which was posted on Thursday, has been viewed nearly 11,000 times.

According to Movember, guys can take part in the movement by signing up, shaving and growing out a mustache for the month of November. They then ask their friends and families to donate to their efforts.