In order for Google to consider a request, the information to be removed must "inadequate, irrelevant, no longer relevant, or excessive."
A month ago, the European Union ruled that people had the “right to be forgotten,” giving citizens throughout the EU license to contact Google and demand that certain search results pertaining to their name or reputation be removed. Now, according to a report from the Boston Globe, Google has begun responding to those claims and removing search results to appease the European Union.
Of course, since Google hosts very little of the actual content that shows up in its search results, the company does not have the reach to completely remove pages from the internet. However, what Google does have is the ability to keep certain pages from showing up in search results, thereby making it so those pages can be forgotten in the annals of the internet.
In order for Google to consider a request, the information to be removed must “inadequate, irrelevant, no longer relevant, or excessive.” In making a claim to be forgotten, each person must prove why the information they want removed fits these criteria.
Google says that it has been “working around the clock to comply” with the EU’s “right to be forgotten” ruling. The company set up a web tool that allows people to make claims for search result removal. Google then assesses each claim individually and works to comply with the wishes of the requestor (while not infringing on the public’s right to access certain information).
Since Google has gotten more than 50,000 “right to be forgotten” requests since hearing of the EU’s ruling last month, it will likely take years to burn through the queue. In the meantime, Google is posting notices on EU searches that information regarding personal searches may have been removed – even for the names of people who have made no “right to be forgotten” requests.
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