Jack White breaks vinyl sales record with new album 'Lazaretto'

Jack White breaks vinyl sales record with new album 'Lazaretto'

Lazaretto sells 40,000 copies in vinyl.

When the compact disc became the most popular format for music buyers, most labels stopped releasing albums on vinyl. The coming of digital music seemed to have further doomed the vinyl format, but over the last few years vinyl has made a comeback, and the numbers for the latest album by Jack White show just how much.

It is no surprise that Jack White’s new album Lazaretto sold 138,000 copies for the week of June 15, sending it to the No. I spot on the Billboard 200. What is surprising is that the album’s “ultra” vinyl edition accounts for 40,000 of those sales.

These numbers assured that Lazaretto would top the Billboard vinyl album chart and also make it the best selling vinyl album since SoundScan began tracking music sales back in 1991. Sales of White’s new album even beat the record set by Pearl Jam’s Vitalogy, which sold 34,000 copies on vinyl in 1994.

The sales number for vinyl copies of Lazaretto came very close to the number sold on CD, and the vinyl sales alone would have qualified the album for the No. 4 slot on the Billboard 200. White’s latest sold 41,000 CDs for 30 percent of the total, while the 40,000 vinyl copies accounted for 28.9 percent.

White has long been known as a fan of the vinyl format and he packed the special edition of his new album with clever features to lure fellow vinyl aficionados. Most of the album plays at the standard 33 1/3 r.p.m., but two bonus tracks are included that play at 45 r.p.m. or 78 r.p.m. Plus, side A plays from the inside out. While these may sound like gimmicks to those who prefer their music in the digital format, there are plenty of vinyl junkies who appreciate the extras.

This is the second chart topper in a row for White, whose solo debut Blunderbuss also grabbed the top spot when it was released in April 2012.

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