Princeton University ignited a social media outrage war earlier this week when it published a scholarly research paper predicting a major decline for Facebook over the coming years. The paper, which cited so-called Google search “engagement trends” and statistical modeling systems, foresaw a decline for Facebook that would mirror that of Myspace, the social media network that Facebook essentially replaced when it arrived on the scene a decade ago. The statistical modeling software the researchers used is most often employed to chart and predict the spread of infectious disease, and the researchers in the case based their claims on the belief that “user adoption and abandonment” of social media networks worked in a similar way to the growth and recession of disease epidemics.

The result? According to Princeton researchers, Facebook has already peaked and will lose approximately 80 percent of its user base between the years of 2015 and 2017. Princeton isn’t the only institution who has said something along those lines, either. In December, a researcher from University College London similarly predicted a decline for Facebook, stating that teenagers have come to view the social network as “uncool” and have sought out other methods of communicating with friends and expressing themselves online.

Not that Facebook is ready to accept its so-called imminent demise. On the contrary, the network was quick to fire back a satirical criticism of Princeton’s study. In a blog post published on Thursday, Facebook’s Mike Develin tore Princeton’s “scientific data” apart, jokingly accusing the prestigious university of using the scientific principle “correlation equals causation” to come to their misguided conclusion.

Develin made no outright statement discrediting Princeton. Instead, he cultivated a mocking parody of Princeton’s study, using Facebook “like” data to show that Princeton had lagged behind other prestigious universities – such as Yale and Harvard, Facebook founder Mark Zuckerberg’s alma mater – and was therefore dipping in popularity and relevancy. Develin also took another page out of Princeton’s book, looking at Google interest trends and search results to predict that Princeton University would lose half of its enrollment by 2018 and would officially have no students left by 2021.

“Based on our robust scientific analysis, future generations will only be able to imagine this now-rubble institution that once walked this earth,” Develin wrote.

According to Google interest trends, Princeton isn’t the only long-standing entity that could face difficulty in the coming years! Develin also found that Google trends have also been declining for air, and predicted that the planet might run out of it entirely by 2060. The message, of course, is that Google trends might not be the most accurate predictor for future growth or decline. In fact, Develin also linked to Facebook’s official engagement trends, which indicate that the social media network is still seeing a steady growth of its user base month after month.